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ITB & Itb Convention


leisure travel

Begins 05/03/2024 - Ends 07/03/2024



Description Author: Pietro De Angelis +++++++++++++++ ITB Berlin is a prime meeting place, a marketplace, and a driving force behind the entire industry. The exhibition area and various segments, along with the comprehensive congress programme and supporting events represent the entire product spectrum of the tourist industry. At the same time, they form the basis for the development of new ideas, global approaches and targeted marketing. With more than 10,000 exhibitors from 180 countries and regions, ITB represents the full spectrum of global tourism at all levels of the value added chain like tour operators, booking systems, travel destinations, airlines, hotels and rental cars. ++++ ITB Congress ++++ ++++ The marked and positive international response to the convention's attractive programme comprising high-ranking speakers and panel guests from business and politics resulted in impressive visitor attendance with record numbers. Part of ITB Berlin is since 2004 also the ITB Berlin Convention, which is with 14,000 participants, 250 high-ranking speakers and panel guests from the industry and politics, and more than 100 sessions in 15 tourism theme days, the world's largest tourism convention. As the Leading Travel Industry Think Tank the convention addresses the most important issues in the global tourism industry and presents solutions and best practice examples for current and future challenges. At the next ITB Berlin Convention particular attention will be paid to the Middle East crisis, the emerging markets in Asia, sustainability and eco-mobility as well as Internet, Social Media and Mobile Technologies trends. Participants and speakers praised the ITB Berlin Convention for being highly topical and covering relevant issues. Exclusive empirical studies, expert panelists and innovative concepts offered indispensable insights into the major trends of the global tourism industry and also provided specific guidance on how this could relate to your own business. In addition, the ITB Berlin Convention was also an excellent networking platform. The majority of the ITB Berlin Convention events are free of charge for ITB Berlin visitors and exhibitors and no prior registration is required. +++++++ As a managerial leader don't miss the Strategy Days. As a travel arranger attend the Business Travel Day for Operational Excellence in cooperation. If events are your domain take part in the Business Travel MICE Day, brought to you by the German Association of Event Organizers. Don't forget ITB Business Travel Lounge by HSMA in hall 8.1 or in the new ITB Business Travel Café by VDR in hall 7.1.